How does email automation and drip sequencing work?

Email automation sends the right message automatically based on what a contact does. MisarMail's visual workflow builder lets you create welcome series, onboarding drips, and re-engagement campaigns, branch on opens, clicks, tags, and custom events, and add wait steps and conditions — so sequences run on autopilot without manual follow-up.

What triggers can start an automation?

Flows can start on form submission, signup, purchase, link click, tag change, date conditions, or any custom event sent via the API. You can also enroll contacts manually or in bulk.

Can I build multi-step drip campaigns?

Yes. Add as many email steps, wait delays, and conditions as you need. Pre-built templates for welcome series, onboarding, and re-engagement help you launch quickly, and you can fully customize every step.

Can automations branch based on behavior?

Yes. Conditional branching routes contacts down different paths depending on whether they opened, clicked, purchased, or carry a specific tag — so each person gets a relevant follow-up.

Can I A/B test inside an automation?

Yes. Add A/B split steps within a workflow to test subject lines, copy, or timing. The best-performing variant can continue automatically based on your chosen metric.

Sequences & Automations

Email automation that runs on autopilot

Set it up once and let it run forever. Build welcome series, onboarding drips, and re-engagement flows in a visual workflow builder that branches on opens, clicks, tags, and custom events — no manual follow-up required.

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How to build an automation

Pick a trigger

Start a flow on signup, purchase, link click, tag change, date, or any custom API event.

Design the flow

Drag steps onto the canvas — emails, wait delays, conditions, and A/B splits — in a visual builder.

Branch on behavior

Route contacts down different paths based on what they open, click, buy, or how they're tagged.

Launch and optimize

Activate the workflow and watch conversion at each step, then refine what's working.

Automate every stage of the journey

From the first welcome email to win-back campaigns — all hands-off.

Visual flow builder

Drag-and-drop canvas for multi-step journeys — no code, no spreadsheets.

Behavioral triggers

Start flows on signup, purchase, click, tag change, date, or custom events.

Conditional branching

Send contacts down different paths based on opens, clicks, purchases, and tags.

Wait steps & timing

Add delays and schedule-based actions so messages arrive at exactly the right moment.

Drip & welcome series

Pre-built templates for onboarding drips, welcome series, and re-engagement flows.

A/B splits in-flow

Test variants inside a workflow and let the best-performing path win automatically.

Frequently Asked Questions

How does email automation and drip sequencing work?: Email automation sends the right message automatically based on what a contact does. MisarMail's visual workflow builder lets you create welcome series, onboarding drips, and re-engagement campaigns, branch on opens, clicks, tags, and custom events, and add wait steps and conditions — so sequences run on autopilot without manual follow-up.
What triggers can start an automation?: Flows can start on form submission, signup, purchase, link click, tag change, date conditions, or any custom event sent via the API. You can also enroll contacts manually or in bulk.
Can I build multi-step drip campaigns?: Yes. Add as many email steps, wait delays, and conditions as you need. Pre-built templates for welcome series, onboarding, and re-engagement help you launch quickly, and you can fully customize every step.
Can automations branch based on behavior?: Yes. Conditional branching routes contacts down different paths depending on whether they opened, clicked, purchased, or carry a specific tag — so each person gets a relevant follow-up.
Can I A/B test inside an automation?: Yes. Add A/B split steps within a workflow to test subject lines, copy, or timing. The best-performing variant can continue automatically based on your chosen metric.

Put your email on autopilot

Start free and launch your first automated sequence in minutes.

Build an Automation