What is CASL (Canada's Anti-Spam Legislation)?
Quick Answer
Canadian law requiring express consent before sending commercial electronic messages to Canadian recipients.
CASL is one of the strictest anti-spam laws globally. It requires express or implied consent before sending commercial email, SMS, or instant messages to Canadian residents. Express consent: recipient explicitly opted in. Implied consent: prior business relationship within 2 years. CASL requires identification of the sender, unsubscribe mechanism, and 10-business-day opt-out processing. Violations carry fines up to C$10 million per violation. MisarMail's consent manager helps maintain CASL compliance.
Related Terms
EU regulations governing how businesses collect consent and send marketing emails to European residents.
CAN-SPAM ActUS law setting rules for commercial email, including required unsubscribe mechanisms and truthful subject lines.
Double Opt-inA subscription process where the user confirms their email address by clicking a link in a verification email.
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