Using the Campaign Email Editor
MisarMail''s campaign editor lets you design professional emails without writing code. Here''s how to make the most of it.
Editor Modes
- Visual Editor: Drag-and-drop blocks (text, image, button, divider, etc.) to build your email layout.
- HTML Mode: Write or paste raw HTML for full control over your email design.
- Markdown Mode: Write content in Markdown — ideal for plain, text-like emails.
Merge Tags (Personalization)
Insert personalized content using merge tags anywhere in your subject line or email body:
{{first_name}}— Contact''s first name{{last_name}}— Contact''s last name{{email}}— Contact''s email address{{company}}— Contact''s company{{unsubscribe_url}}— Required unsubscribe link (auto-inserted in footer if not present)
AI Subject Line Suggestions
Click the ✨ Suggest button next to the Subject field to get AI-generated subject line variations. Choose the one that best fits your campaign tone and goals.
Preview & Test
Use the Preview button to see how your email looks on desktop and mobile. Click Send Test Email to deliver a test copy to yourself or a teammate before sending to your full list.
Subject Line Best Practices
- Keep subject lines under 50 characters for mobile compatibility.
- Avoid all-caps, excessive exclamation marks, and spam trigger words ("FREE!!!", "BUY NOW").
- Use personalization: "Hey {{first_name}}, here''s what''s new"
- A/B test 2–3 variations to find what resonates with your audience.